smart #1 Pure

Meet the smart #1 Pure, the compact entry-level electric SUV designed to make everyday driving simple and enjoyable. Agile in the city, comfortable on longer journeys, and packed with clever features, it’s built to fit seamlessly into modern life. With a surprisingly spacious interior and a smooth, quiet electric drive, the #1 Pure is ideal whether you’re tackling the school run, commuting to work, or heading away for the weekend.

It focuses on the essentials done well, delivering smart technology, confident performance, and a refined driving experience without unnecessary complexity. As the most accessible way into the new smart electric range, the #1 Pure offers impressive capability and value, with a vehicle price of £29,960 including VAT*. It’s proof that going electric can be both stylish and straightforward.

What's Included?*

• 49kWh Battery
• 193 miles WLTP range (combined)
• ECO, Comfort & Sport drive modes
• Comfort suspension
• Rear wheel drive
• 4 Rear parking sensors
• Fabric seats
• 12.8” Central Screen
• 18" Spark Alloys

Rear Wheel Drive and Drive Modes

Rear-wheel drive delivers balanced handling, while three drive modes let you tailor the response to suit the road ahead. Wherever you’re headed, control feels natural and assured.

12.8" Central Display Screen

The smart #1 Pure features a 12.8-inch central display that brings driving information and entertainment together in one intuitive screen. Smooth performance and crisp graphics make every interaction simple, fluid, and distraction-free.

Comfort Suspension

Comfort-tuned suspension smooths out uneven roads and everyday bumps, delivering a composed and relaxed drive wherever you’re headed.

Now you're familiar with the entry-level smart #1 model line, why not discover the smart #1 Pro/Pro+ line?

Interested in the #1 Pure? Book your test drive with us below.

Terms & Conditions

* Prices are subject to change.

**All illustrations are for information purposes only and may show optional extras. Colour deviations are possible for production reasons or due to 3D and lighting effects in the illustrations. Energy consumption combined in kWh/100 km (WLTP): 18.4(Pro+), 18.5 (Pro), CO2 emissions combined (while the car is in operation) in g/km (WLTP): 0; CO2 class: A; electric range (WLTP) in km: 590(Pro+), 465 (Pro). Under optimal conditions, it is possible to charge smart #5 from 10-80% at a 400 kW DC fast charging station while #5 Pro line you can charge from 10% - 80% at a 150 kW DC fast charging station in less than 30 minutes. All smart driver assistance and safety systems are aids and do not release the user from their responsibility as a driver. Observe the information in the operating instructions and the system limits described there.